Marketing Consumer Insights Internship (Summer 2019)

Internship with iRobot (Bedford, MA)

Job Description

The Global Marketing Consumer Insights team manages research and data sources to inform the decisions of iRobot’s Global Marketing organization. We are looking for an intern with a passion for data analysis and business intelligence, and who wants to learn how it gets applied in marketing. This role will report to the Consumer Insights Associate Manager.

Essential Functions/Job Duties

  • Manage syndicated data (NPD and GfK) to generate market share reports and preform analysis.
  • Assist in data analysis from primary and secondary research reports to develop actionable insights that will inform communications, planning and program development.
  • Support ad-hoc data collection requests for cross-functional teams.
  • Support marketing research projects, including:
  • Assist in collecting POS data and providing it to vendors
  • Assist in survey programming using internal survey platform
  • Support research activities to develop consumer understandings globally.
  • Update the Consumer Insights research database.
  • Participate in research vendor presentations and discover opportunities for deep-dive analysis that will lead to actionable insights.

Qualifications

  • Bachelor or higher in Math, Business Analytics, Statistics or Engineering disciplines with similar technical skills.
  • Proficiency in Excel, Thinkcell and Tableau preferred.
  • Detail oriented, problem solver with a highly numeric skillset.
  • Ability to effectively probe.
  • Ability to be a strong team player and contributor.
  • Ability to work in a fast-paced environment and handle multiple concurrent projects.
  • Good communication, quantitative and analytical skills as well as problem solving capabilities.

To view internship description and apply, visit: https://cofc.joinhandshake.com/jobs/2386726

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