With Who: Foote, Cone & Belding
Location: New York City, NY
Type of Employment: Full-Time
Position Description: The Senior Social Media Strategist is responsible for leading community management efforts for a designated brand/client, acts as a mentor to junior level members of the team, and provides support to the Director of Social Media and the overall Social Media Team. The Senior Social Media Strategist will lead strategic efforts such as facilitating Get Social workshops for clients.
Essential Functions:
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Social Media
- Possess a strong understanding of social media and ability to pull strategic insights from analytics to determine how brand strategy is supported and to craft the brand social media strategy in support of brand overall strategy
Job Duties and Responsibilities:
- Assist the Assoc Director of Social Media with the management of the community management team, and agency and client social media education initiatives.
- Ensure content adheres to social media best practices, brand guidelines and agency learnings.
- Partner with team to help create or oversee content development for clients.
- Proactively identify opportunities and/or competitive threats.
- Assist in compiling social media audits and analytics reports, and supporting new business efforts.
- Oversee and ensure completion channel QAs, bug reporting and channel template submissions.
- Assist Assoc Director of Social Media, Creative and Strategy with social campaign and program development.
- Oversee social media monitoring, listening and reporting efforts.
- Interface with the client in presentations, meetings as well as phone and email communications.
- Work as part of integrated strategy team to ensure continuity of brand story across channels.
Education:
- Bachelors in Marketing, Communications, or Advertising; or equivalent combination of work experience and education
Experience:
- 3 years – Brand strategy experience (preferred)
- 3 years – Managing social media brand page (preferred)
- 3 years – Social Media experience working in a regulated industry
Knowledge and Skills:
- Proficiency in Hootsuite
- Proficiency in Twitter Analytics
Competencies:
- Strong writing skills.
- Is attentive and shows interest in the subject; Expresses ideas clearly and accurately
- Practically and objectively identifies one’s own performance and abilities; Prioritizes and completes tasks in order to deliver desired outcomes within allotted time frames with minimal or no supervision
- Strong grammar skills
Notes: For U.S. Job Seekers – It is the policy of FCB and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
Apply (or request more information): Apply today! Submit your application via the FCB Career Portal.