Mahdikhani and Meena Publish New Paper on Metaverse Applications in Supply Chains

Maryam Mahdikhani, assistant professor of supply chain management, and Purushottam Meena, associate professor of supply chain management, recently published a paper in the Journal of Innovation & Knowledge, a top-tier journal (Impact Factor: 15.6, ABDC rank: A Journal).

Metaverse applications and supply chain innovation: insights from text mining

The paper explores how the Metaverse is being adopted in supply chains, drawing insights from over 2,000 news articles from leading global newspapers. It highlights key trends, including how digital technologies are driving growth across supply chains. The study also reveals how various industries—such as manufacturing, logistics, retail, and media—are leveraging the Metaverse and offers practical insights on the opportunities and challenges of its implementation.

Congratulations to Maryam and PL!