Marketing research students visit Blue Ion

Recently, Julie Blose’s Marketing Research class took an exciting field trip to Blue Ion, a marketing agency conveniently located right across the street from the Beatty Center. This visit offered students a great opportunity to gain firsthand insights into the marketing industry.

During the visit, the students had the privilege of hearing from Chris Simpson, a 2003 business administration graduate and the current Head of Agency Growth and Performance at Blue Ion. Chris shared valuable information about the agency’s operations, its diverse clientele, and the innovative work they do.