With Who:  Pennsylvania Institute of CPAs (PICPA)

Location: Philadelphia, PA

Type of Employment:  Full-Time

Salary:  $40,000 annually

Position Description:  Join a dynamic, member service organization, serving the Pennsylvania CPA community. The PICPA supports CPAs and future CPAs by providing education, networking, leadership, and volunteer opportunities. The Marketing and Communications team serves as the in-house marketing agency to all PICPA teams.

The Marketing Communications Coordinator position is a critical position that supports the Marketing Communications Team and performs essential marketing activities to support product lines under membership and learning and development. This position implements integrated marketing campaigns with a focus on member retention and recruitment, and learning and development discounts and loyalty using all marketing methodologies: direct mail, email, web, SEO, social media, and print. In this role you will perform essential marketing activities, including scheduling, copy writing, and implementing event promotions via direct mail, web, social media, blogs, and email; identify and build relationships (follows, retweets, shares, reposts) with social media influencers and thought leaders in the accounting and related industries; utilize the CMS to develop, edit, and share content to web pages; work across teams to identify opportunities to cross promote products and services; monitor interaction with all social media accounts; coordinate posts across platforms using Loomly; other duties as assigned to provide marketing support to PICPA members.

About You:  The ideal candidate will have one to two years of experience in marketing and/or communications, a positive, professional, service-oriented attitude, exceptional organizational skills, and the ability to seamlessly adapt to changing priorities. The successful individual must be tech savvy with basic HTML knowledge and familiarity with Adobe Creative Suite, including Dreamweaver and Photoshop. This position requires strong written and communication skills and an eagerness to learn. Experience using an email service provider, CMS, and/or social media platform service, a plus but not required.

Education Requirements:  Bachelor’s degree in marketing, communication, or related field required

Apply (or see more information):  Apply today! Submit your application via the PICPA Job Portal.

With Who:  American Press Institute

Location: Arlington, VA

Type of Employment:  Full-Time

Position Description:  The American Press Institute is hiring a Marketing Manager responsible for increasing the awareness, reach, relevance and engagement for our brand, programs, products and services. With a background in multi-channel marketing and an emphasis on digital, the Manager will be a skilled and creative tactician who can also think and plan strategically in a collaborative environment.

API is a nonprofit organization based in Arlington, VA, that leads and inspires innovation in the news industry. Foremost, we help local news leaders grow and sustain their businesses by focusing on audiences’ needs and behaviors.

Our team of about a dozen people come primarily from journalism backgrounds, however, having experience working in a media or news organization is not a requirement. The main goal of this position is to build and maintain awareness of API as an entity and of its programs and services. We are seeking candidates with professional marketing experience who can help our programs and resources reach a diverse group of people and organizations across the news industry. This role is about 30 percent strategic and 70 percent tactical.

We are looking for creativity and energy: Someone who can prioritize, plan, and execute marketing strategies using disciplined, results-based methods. Someone who can identify core value propositions of our work and express them in messages tailored to different groups. Someone who can keep track of multiple projects and meet deadlines. Someone who is a self-starter and thrives in an entrepreneurial culture. Someone who is excited about the role that journalism plays in a healthy society and democracy, and who wants to help us advance that cause.

Job Responsibilities:

The key functions and responsibilities of the job are:

• Develop and execute marketing strategies for API’s programs and services that include targeted campaigns, content creation, direct email outreach, social media, or other methods. Those programs include Metrics for News, Table Stakes, our adviser programs, the Need to Know newsletter, the Better News website, major API research that is released occasionally and other initiatives.
• Work collaboratively with other API staff to identify and target new audiences for API’s wide range of research, training, experiments and technology programs.
• Facilitate production of promotional materials, from conception to publication.
• Write dynamic copy for promotional emails, brochures, web content, advertisements, and other collateral. The ability to develop creative clear, persuasive, and original copy is essential.
• Create or supervise the creation of images for marketing campaigns.
• Collect and report metrics on marketing efforts, analyze the data and use results to improve future marketing efforts.
• Be the primary owner of and content producer for API social media accounts. This person will develop and execute social strategies that use those platforms toward our broader marketing and branding goals.
• Manage updates of marketing-related information about programs and services on API-operated websites.
• Help API identify and leverage new channels to distribute research and program opportunities to more kinds of journalists and news organization leaders.
• Occasional travel to meetings, API-organized summits or industry conferences.

Experience Requirements: 

Our ideal candidate has the following skills and experience:

• Minimum 3 years experience in a relevant multi-channel marketing or digital marketing job, with results to show.
• Proven expertise in executing campaigns that build awareness of a brand and its services, preferably for a non-profit or mission-driven organization.
• Demonstrated experience in social media marketing, targeted digital advertising campaigns, email outreach and other forms of messaging, including the use of digital tools (e-mail, social and analytics) to post, monitor and track performance.
• Demonstrated ability to work with multiple program areas and internal stakeholders.
• Excellent time-management skills.
• Excellent communication and writing skills.
• Ability to exercise initiative and self-direction in an entrepreneurial culture.
• Familiarity with the news business and current issues affecting the news industry is helpful.
• Experience with using visual digital tools such as Photoshop, Canva or others to create visual marketing content is helpful.
• Bachelor’s degree in Marketing, Communications or related fields preferred.

This is a full-time position with health benefits and 401k retirement plan, and a salary commensurate with skills and experience. Candidates must live in or relocate to the Washington, D.C., area and work from API’s office in Arlington, VA.

API is an equal opportunity employer. We value diversity, equity and inclusion in the news industry, and we seek to increase diversity in our own operation. We encourage applications from people in communities traditionally underrepresented in this field.

Apply (or request more information):  Apply today! Please send an email to jobs@pressinstitute.org, and include “Marketing Manager” in the subject line. Include a resume, tell us about yourself and why you are interested in and qualified for this job, and attach any samples of prior work that may be relevant. Please be prepared to provide three professional references upon request.

See full job posting here: https://www.americanpressinstitute.org/employment/job-posting-marketing-manager/

With Who:  Society of Interventional Radiology

Location: Fairfax, VA

Type of Employment:  Full-Time

Position Description:  This highly visible and connected role is a key member of the society’s communications team, collaborating regularly with staff, physician volunteers and society partners to creatively position SIR and IR through the society’s social media channels and member communication vehicles. She/he is responsible for developing, executing and reporting on social media engagement and strategies that advance a variety of society efforts.  This individual is also responsible for development and assembly of SIR’s e-newsletters and alerts and provides media relations and editorial support for SIR’s Annual Scientific Meeting.

Primary Functions and Responsibilities:

• Social Media
  • Executes SIR’s social media strategy across all channels by expanding the reach of society news content and researching engaging and relevant news and topics for discussions
    • Engages in active listening on SIR’s key social media sites with an ear toward responsive engagement with member conversations, to include triaging content and tapping staff subject matter experts for response
    • Drafts appropriate messages to further SIR’s voice
    • Measures and reports on social media engagement
    • Records, edits and project-manages the creation of video for use on social media and the website. Also manages the intake and editing of community-sourced video.
  • Explores new social media tools and tactics, assessing their benefits of use to amplify engagement with SIR on social media
  • Leads strategic thinking around and deployment of social media advertising to advance SIR programs and events
  • Identifies opportunities for and schedules special social media events, such as Twitter chats or Instagram takeovers (e.g., to observe certain awareness months related to IR treatments; to spotlight member achievements; etc.)
  • Coordinates with member-volunteers to ensure messaging on member-run social media accounts is precise and on-brand
    • Assists and advises them on messaging, measurement
    • Organizes Annual Meeting coverage for maximum reach

   

•  Member Communications
  • Develops, edits and disseminates SIR’s Guidewire and Member Alerts, and assists with Vision and Stats, gathering/writing/editing content and working as needed with others on production and issuance
  • Develops infographics, visuals and graphical “story shorts” that spotlight important SIR efforts, activities, programs and member benefits on social media, newsletters, website and other member communications vehicles
  • Supports content editing of newsletter and e-blast copy to ensure consistent, clear and accurate messaging

Secondary Functions and Responsibilities: 

• Public Relations
  • Monitors media mentions of SIR, interventional radiology and top leadership for situational awareness and response
  • Identifies member stories from social media that can be developed into media pitches or articles
  • Supports SIR’s Annual Scientific Meeting press program by: writing promotional, business and awards press releases; assisting in abstract review; and conducting other duties as needed
  • Responds to requests for information and assistance from the media

Skills and Experience: 

• Three to five years of progressively responsible communications experience in social media and other organizational communications experience in a nonprofit or trade association environment is beneficial
• Excellent verbal/written communication, proofreading and editing skills
• Excellent interpersonal and organizational skills
• Experience with social media platforms in a professional setting (Facebook, Twitter, LinkedIn, Instagram, YouTube) and web measurement and social management tools (Google Analytics, Buffer, TweetDeck)
• Experience working in a digital communications platform (Informz, BlueHornet, ConstantContact or similar platform)
• Experience with graphic design platforms (Canva, Piktochart)
• Experience with media monitoring and distribution platforms (PR Newswire, Cision, Meltwater)
• Experience with basic video editing platforms (YouTube, iMovie)
• Proficiency with MS Office (Word, Excel, PowerPoint)
• Proficiency with G Suite tools (Google Docs, Google Alerts, Google Forms)

Experience: 

• Bachelor’s degree in communications, journalism, public relations or related field from a four-year college or university or equivalent experience

Apply (or request more information):  Apply today! Submit your application via the CofC Alumni Career Center.

With Who:  Foote, Cone & Belding

Location: New York City, NY

Type of Employment:  Full-Time

Position Description:  The Senior Social Media Strategist is responsible for leading community management efforts for a designated brand/client, acts as a mentor to junior level members of the team, and provides support to the Director of Social Media and the overall Social Media Team. The Senior Social Media Strategist will lead strategic efforts such as facilitating Get Social workshops for clients.

Essential Functions:

• Social Media
  • Possess a strong understanding of social media and ability to pull strategic insights from analytics to determine how brand strategy is supported and to craft the brand social media strategy in support of brand overall strategy

Job Duties and Responsibilities: 

• Assist the Assoc Director of Social Media with the management of the community management team, and agency and client social media education initiatives.
• Ensure content adheres to social media best practices, brand guidelines and agency learnings.
• Partner with team to help create or oversee content development for clients.
• Proactively identify opportunities and/or competitive threats.
• Assist in compiling social media audits and analytics reports, and supporting new business efforts.
• Oversee and ensure completion channel QAs, bug reporting and channel template submissions.
• Assist Assoc Director of Social Media, Creative and Strategy with social campaign and program development.
• Oversee social media monitoring, listening and reporting efforts.
• Interface with the client in presentations, meetings as well as phone and email communications.
• Work as part of integrated strategy team to ensure continuity of brand story across channels.

Education: 

• Bachelors in Marketing, Communications, or Advertising; or equivalent combination of work experience and education

Experience: 

• 3 years – Brand strategy experience (preferred)
• 3 years – Managing social media brand page (preferred)
• 3 years – Social Media experience working in a regulated industry

Knowledge and Skills: 

• Proficiency in Hootsuite
• Proficiency in Twitter Analytics

Competencies: 

• Strong writing skills.
• Is attentive and shows interest in the subject; Expresses ideas clearly and accurately
• Practically and objectively identifies one’s own performance and abilities; Prioritizes and completes tasks in order to deliver desired outcomes within allotted time frames with minimal or no supervision
• Strong grammar skills

Notes:  For U.S. Job Seekers – It is the policy of FCB and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

Apply (or request more information):  Apply today! Submit your application via the FCB Career Portal.

With Who:  Foote, Cone & Belding

Location: Chicago, IL

Type of Employment:  Full-Time

Position Description:  The Social Manager acts as strategic support for all communication efforts across key client social media platforms. This person is responsible for ensuring that all social media messages, measurement and content are relevant to both the target audience and the brand objectives.

The Position:

• Own and develop the social media strategy and brand voice for a national food client including community management, paid social and brand guidelines
• Advocate and present innovative social strategies to the client team
• Identify new opportunities to help support and educate clients in the areas of social media and influencer engagement
• Assess client needs, determine the most appropriate communication platforms, and ultimately direct creative output to ensure work takes contextual nuances into consideration
• Execute multi-platform social media strategies, editorial calendars and tactical plans
• Support content strategy, creative development and production teams
• Navigate unanticipated situations and client feedback
• Act as a valuable member of the social team, staying on top of industry trends and sharing general knowledge with the team

The Personality: 

• 2+ years in online marketing/PR, online community management or site editing
• Experience in community management
• Experience with paid social media campaigns, objectives and measurement.
• Comfortable acting as liaison with the client’s media agency and kicking off paid social content with creative teams.
• Strong attention to detail
• Strong communication skills, both written and verbal
• Able to use consumer insight data, platform performance, and key social media trends to inform the development of strategies and plans
• Experience on behalf of a client or corporation preferred
• Bachelor’s Degree in related field preferred

Notes:  For U.S. Job Seekers. It is the policy of FCB and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.

Apply (or request more information):  Apply today! Submit your application via the FCB Career Portal.

With Who:  Council on Social Work Education

Location: Alexandria, VA

Type of Employment:  Full-Time

Position Description:  As Director of Meetings and Events, your role is to creatively and strategically direct, administer, develop and execute all meetings and events for the Council on Social Work Education (CSWE) locally and nationally. This entails working collaboratively with the Council’s leadership team to ensure that meetings and events meet CSWE’s standards.  A successful candidate will also maximize outcomes across the organization that create industry leading educational programs and virtual meeting and learning experiences. In this role, you’ll work to identify new and emerging areas of learning technology related to meeting management.  You’ll also take a lead role in incorporating and instituting collaborative objectives. The Director position is accountable for logistical planning, budgeting and complex contract negotiations and vendor management.

Essential Duties and Responsibilities:

• General Meetings & Events Management
  • Develop, plan and manage the RFP/Bidding process, and provide complete analysis of future APM locations, meeting facilities, decorating company, housing and registration services.
  • Develop and monitor the meeting revenue and expense budget.
  • Manages and provides all logistics for meeting room setups, food/beverage, audio visual, power, Wi-Fi, floral arrangements, registration counter equipment, move in and out coordination with hotel loading dock for annual program meeting.
  • Schedule and assign meeting rooms for all educational and plenary sessions; preconference institutes, invited sessions; affiliate meeting space requests; luncheons, receptions, and business meetings for annual program meeting.
  • Oversee meeting sales and logistics coordinator and any other meetings and events staff member that manages logistical needs for APM exhibit hall including the floorplans, hall setup/teardown, ordering of booth equipment for CSWE and MFP booths and final fire marshal approval.
• Administrative
  • Review all vendor billing and payments for audio visual services, hotel and/or meeting site, decorating company, power, internet, registration and housing, and resolves discrepancies and assigns accounting codes.
  • Negotiate third-party registration contract, in collaboration with the meeting planner designs, tests, development of registration website, reviews, establishes and implements policies, procedures and guidelines for registration services. 
  • In collaboration with the VP of Finance and Operations, develops the APM crises management plan.
  • Manages and monitors multiple hotel room blocks, develops online housing reservations and policies, creates VIP, vendor and staff rooming lists.
  • Assist meetings and events staff with the development of graphics for charging stations/lounges, floor clings, exhibit entrance towers, twitter monitors, ribbon wall and registration counters. Oversees draft and approval processes with decorating company.
  • Work in partnership with communications team’s work on the APM website, mobile applications and print materials related to the conference.
  • Supervise, mentor and serve as a leading authority to staff involved in the meetings management and sales functions.
  • Collaborate with sales staff member regarding exhibitor registration module development, testing, and problem-solving.
  • Work collaboratively with the marketing and communications department to create and produce all communication briefs for the meetings department.
  • Manage and create content for the CSWE APM website including registration pages, categories, rates, policies, transportation and hotel information tab
  • Assist with other meetings and events as needed.

Qualifications, Knowledge, and Skills Required:

• A Bachelor’s degree or an advanced business degree
• Minimum of 7 years of experience in meetings and exhibits planning, including project management, business planning, and integration of technology on both a strategic and tactical level; experience leading meetings for an association strongly preferred
• Certified Meeting Professional certification a plus
• Experience managing large vendor contracts concurrently
• Supervisory and staff development experience
• Knowledge of exhibit, sponsorship and advertising sales a plus
• Excellent communication skills including public speaking, writing, active listening, and synthesizing information from diverse sources when working with colleagues, members, and volunteers
• Outstanding attention to detail
• Strong, proven leadership skills amongst staff and management; ability to engage effectively with senior professionals (internal and external business partners)
• Strong budget management skills
• Stellar interpersonal skills and ability to cultivate an atmosphere of collaboration, integrity, trust, diversity, and respect
• Ability to solve problems with good judgment and maintain effective working relationships
• Ability to efficiently manage time, meet schedules/deadlines and handle multiple assignments simultaneously
• Computer proficient and adept at learning new software

ADA Specifications:  This position is primarily sedentary and is performed in an office setting.  The physical demands of this position include moving articles to be used in program activities. Position requires ability to communicate effectively, and the ability to use computers, telephones and other office equipment. Periodic out-of-town travel is also required, as well as attendance at and/or support of meetings and events outside of normal working hours which may include evenings and/or weekends.  To be qualified, an individual must have the requisite skills, experience and education for the job and must also be able to perform the essential functions of the job, with or without reasonable accommodation.  The Council on Social Work Education provides reasonable accommodations to applicants upon request.

Notes:  Employer will assist with relocation costs.

Apply (or request more information):  Apply today! Submit your application via the CofC Alumni Career Center.